Hawthorn has broken an all-time membership record, reaching 77,607 members for the first time in the club’s rich history.

The new total of 77,607 supersedes the Hawks’ 2017 milestone of 75,663, making it 12 consecutive years the club has broken its membership record.

Hawthorn CEO Justin Reeves thanked Hawthorn’s loyal membership base for their ongoing support and dedication to the brown and gold, as the club endeavours to hit 80,000 in 2018.

“Our members are the lifeblood of our club and we’re thrilled to have reached this incredible milestone thanks to our unbelievable supporter base,” Reeves said.

“To achieve this feat so early in the season is credit to our dedicated and passionate Hawthorn family, who continue to get their game face on and support our team, as we strive for continued success both on and off the field.

“We’re encouraging all our fans to be a part of making history with us, by signing up as a member and helping us achieve 80,000 this season. With the loyal and unwavering support of the brown and gold army, I have no doubt we will reach this significant milestone.”

This is the third consecutive year the Hawks have surpassed 75,000 members, recording 75,663 members in 2017.

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