Hawthorn Football Club is thrilled to announce Nissan Australia has agreed to extend its partnership with the club for a further five years.

Having first signed on as the club’s official automotive partner at the end of 2018, the relationship between Hawthorn and Nissan has since gone from strength to strength.

The sponsorship will see Nissan branding on the team’s playing shorts and coaches’ apparel, as well as featuring on the club’s media backdrop and game day change room signage amongst a range of other entitlements.

The deal will see the international car manufacturer support the Hawks across its AFL, VFL and VFLW programs. 

Hawthorn Chief Executive Officer Justin Reeves said the extension was wonderful news for the club on the eve of the 2022 season.

“We’re really excited to be continuing our partnership with Nissan,” Reeves said. 

“The collaboration between the Hawks and Nissan is one that works in perfect cohesion given our shared values. 

"Nissan has been a great partner over the past three years and we look forward to continuing this successful partnership into 2022 and beyond.”

Nissan Australia Managing Director Adam Paterson echoed a similar sentiment.

“Nissan, and our Dealers, are extremely excited to continue to partner with the team at Hawthorn Football Club. With a number of plans in the works, the on-going sponsorship enables Nissan to continue to engage with AFL and Hawks fans nationally, inspired by the passion and excitement for football,” Paterson said.

“As a brand we are committed to putting our customers - past, present and future - at the forefront of everything we do. This is a very like-minded approach at the family club that is Hawthorn, whose fans and members always come first.”